Media resources for anyone interested in writing about Jodi365
Want more background about Jodi365?
Visit the ABOUT US page.
DESCRIPTION
FAQs
MEDIA KIT
BRAND GUIDELINES
NEWS & RELEASES
ENDORSEMENTS
PRIVACY
GET IN TOUCH
Describing Jodi365
A one-liner (to fit in an SMS)
Jodi365 is a matchmaking platform for quality singles, whether they are ready for marriage or want to get to know someone as friends first.
A short version (to fit in a tweet)
Jodi365 is not a typical matrimonial site. It is not a frivolous dating app, either. It is a thoughtful hybrid that helps quality singles find the right match, at a pace that's right for them – whether they are ready for marriage or want to get to know someone as friends first.
About Jodi365
Jodi365 is a matchmaking platform for quality singles, whether they are ready for marriage or want to get to know someone as friends first.
It is not a typical matrimonial site. It is not a frivolous dating app, either. Rather, it is a thoughtful hybrid that helps quality singles find the right match, at a pace that's right for them.
Founded in 2009, Jodi365 is primarily a self-service online platform (web & mobile apps); yet, it also provides personalized matchmaking assistance to discerning clients.
Our story
As they say, what looks like an overnight success is usually years in the making.
During the home stretch of his MBA program at the University of Chicago Booth School of Business, in early 2009, Anil Kumar came up with the concept of a refreshingly different matchmaking site for a changing India. It soon took the form of Jodi365.com.
FAQs: The basics
Here are answers to frequently asked questions about Jodi365 from the media:
How is Jodi365 different from the competition, really?
How big is Jodi365? How successful?
What is Jodi365's business model?
Who are your investors?
Does Jodi365 cater to any particular region, religion, or community?
How does Jodi365 work?
How can one be sure that profiles on Jodi365 are genuine?
What privacy protections do Jodi365 users have?
What has been the impact of Covid-19 on Jodi365's business?
Anything else that I should know?
More questions? See even more FAQs.
Media kit
The Jodi365 media kit includes the logo, product screenshots, team images, and assorted marketing collateral.
We have made publicly available these media and brand assets, including correct versions of our marks, to obviate the need for negotiating legal agreements for each use.
However, please review and follow the brand guidelines below. Please also read about and respect our commitment to user privacy (below).
Logos
The Jodi365 logo is the most recognizable expression of our brand, and we've designed it with much thought and precision. Please respect that and use the correct logo file. It is also a registered trademark, so use it wisely.
Product screenshots
A picture is worth a thousand words. It is why we make available images of our web app and brand new Android app in action, in support of news articles or feature stories.
Leadership photos
Here are high-resolution photos of our leadership team, for general inspiration or use in articles and descriptions of speaking opportunities.
Life at work
Pre–Covid-19, our India-based team used to work out of our Chennai office. Today, we all work from home, in 12+ cities and towns across the country. Here are pictures that capture life at work, both as it used to be and now is.
Ad campaigns
Interested in learning and writing about how we connect with our audience? Here's a sampling of our well-received ad campaigns, in print, broadcast, and online.
Brand guidelines
Branding matters, and we must necessarily protect our brand assets, including our logo, content, and trademarks.
By using our brand assets, you agree to follow the brand guidelines below as well as our TERMS OF SERVICE. FreeElective, Jodi365's parent company, reserves the right to cancel, modify, or change, at any time, at its sole discretion, permission to use our brand assets.
To make any use of our brand assets in a way that is not covered by the guidelines, please WRITE TO US and describe your intended use.
Pronunciation
Jodi, which means match, pair, or couple in just about every Indian language, is pronounced jo'dee. Simply add three sixty-five in your sweetest sing-song style to pronounce Jodi365 right.
Jodi three sixty-five
Correct!
Jodi-three-six-five
No pizzazz
Jodi three-hundred and sixty-five
A mouthful!
Jodi teen-sau painsat
Non-standard
Jodi three-sixty
Not even close
Jodi sixty-five
Huh?!
Logo use
The Jodi365 logo was designed, by Luis Zuno, to evoke a refreshingly different matchmaking site. The colors in the logo mark represent the four seasons, suggestive of our helping people to find a match for all seasons of life.™
When reproducing our logo, please remember these guidelines and illustrated do's and don'ts. Simply put: Do not alter our marks in any way.
Correct!
For light backgrounds
Correct!
For dark backgrounds
Correct!
For light backgrounds
Correct!
For dark backgrounds
Mono-chrome??
Don't alter colors
Don't re-draw
Don't alter typeface
Don't alter typeface
Don't alter logo mark
Don't omit logo mark
Don't slant
Don't compress
Don't stretch
Colors
The Jodi365 color palette features four primary colors and reflects our personality: French Blue to signal authenticity, Cyan Process to evoke freshness, Olive Black to suggest seriousness, and White to radiate hope.
French Blue
RGB 27, 117, 187
HEX #1B75BB
CMYK 85, 50, 0, 0
Cyan Process
RGB 87, 182, 221
HEX #57B6DD
CMYK 60, 10, 5, 0
Olive Black
RGB 55, 55, 55
HEX #373737
CMYK 69, 63, 62, 55
White
RGB 255, 255, 255
HEX #FFFFFF
CMYK 0, 0, 0, 0
Typography
We pair the Oswald and Open Sans font families: Oswald for headers and Open Sans for body text.
Oswald
Regular
Open Sans
Light
Open Sans
Regular
Spelling
Jodi365 should be written as a single string of letters and numbers. The J, and only the J, is to be capitalized.
Jodi365
Correct!
Jodi 365
Nope!
JODI365
Why shout?
jodi365
No, not cool
Jodi-365
Ditch the dash
Jodi360
Not even close
Jodi65
Huh?!
Press highlights
See highlights of Jodi365 in the news and our press releases.
Endorsements
When you have value to add and care about your reputation as we do, it should come as no suprise when organizations of repute choose to partner with you.
Here is a sampling of reputed organizations who have partnered with Jodi365.
Official matchmaking partner, 2012–16, IIT Madras Alumni Association
Exclusive matchmaking partner, NetIP Annual Conference 2012 & 2015, Network of Indian Professionals
Exclusive matchmaking partner, Unmaad 2017, IIM-Bangalore
Exclusive matchmaking partner, Carpe Diem 2018, IIM Calcutta
Exclusive matchmaking partner, 2018–20, World Mobile News Network
Our commitment to user privacy
Jodi365's motto is: Useful. Classy. Trustworthy. Users trust us with the sensitive, personal information that they provide as part of their detailed profile questionnaire. And we are committed to protecting their privacy. After all, as we remind them:
"You own your data. We respect that."
Therefore, when crafting a Jodi365 story, please refrain from revealing the identify or any personal information of any Jodi365 user, unless you have that user's prior, written consent. The only "product reveal" that you are otherwise permitted to include in your story, whether in print, online, or a broadcast, are of the web and mobile app screenshots that we provide through our media kit.
User-approved testimonial videos aside, the illustrative screenshots in our media kit are based on actual Jodi365 profile data and user interactions, but details have been changed and/or models' photos used instead, to protect users' privacy.
Get in touch
We welcome press enquiries about our business and the matchmaking industry, whether you
are a global media outlet, a freelance journalist, or someone who blogs in their free time.
Call or write to us
We'd be glad to talk about matchmaking and also provide commentary on issues and trends in society, relating to weddings, culture, and relationships.
Venkatesh Chilaka, Founder's Office
+91 9345 634 365 or +1 305-JODI365
Subscribe for email updates
If you are a bona fide media professional, blogger, or influencer, you are welcome to subscribe to our Media Updates email list, for early/exclusive access to occasional updates on our business and industry insights.
About Jodi365
Jodi365 is a premium, personalized matchmaking service, since 2009, for quality singles. We work closely with discerning clients and help them find the right partner at a pace that's right for them.
Our parent company, FreeElective LLC, is a Delaware, US limited liability company, backed by a seasoned group of advisors and investors. A fully-owned Indian subsidiary, FreeElective Network Pvt. Ltd., is based in Chennai.
FreeElective Network Private Limited
(a subsidiary of FreeElective LLC)
CIN: U74900TN2010FTC074851
GSTIN: 33AABCF5347D1Z1
2, Thomas Nagar, 2nd Floor, Little Mount, Saidapet,
Chennai 600015, India
Conceived in Chicago.   Created in Chennai.   Catering to educated Indian singles worldwide.
© 2009–2025 FreeElectiveTM LLC | All Rights Reserved